Cairo Festival City Mall, owned and operated by Al-Futtaim Real Estate, announced the opening of the first Furla store in Egypt, coinciding with the brand’s launch of its fall season. The Italian inclusive fashion brand, celebrated for its impeccable craftsmanship, seamlessly blends authentic Italian heritage with contemporary design across its women’s collections, featuring bags, small leather goods, shoes, sunglasses, and fabrics.
This elite addition seamlessly aligns with Al Futtaim Real Estate’s vision to elevate the shopping experience by introducing high-end stores that cater to refined consumer tastes. The move stands as a testament to Al Futtaim’s commitment to consistently providing a premium shopping experience that meets all retail desires in one exquisite destination.
Commenting on the opening, Tamer Fouda, Director of Asset Management, Al-Futtaim Real Estate, Egypt, stated: “We’re delighted to welcome Furla to our premium retail community, particularly as the brand debuts in Egypt. We are committed to continuously enhancing our offerings to cater to the discerning tastes of our clientele, ensuring that every visit to Cairo Festival City Mall is a memorable and delightful experience of unparalleled sophistication.”
Furla, founded in 1927 in Bologna, Italy, brings nearly a century of Italian prestige heritage to Cairo. Today, the brand offers a diverse range of products to the Egyptian premium retail community, aligning with Furla’s global expansion plan and commitment to timeless elegance. Furla’s selection of Cairo Festival City Mall for its first store in Egypt, spanning an impressive 108 m² on the middle floor, solidifies the mall’s position as Egypt’s premier shopping destination.