الرئيس التنفيذي
أشرف الحادي

رئيس التحرير
فاطمة مهران

Nissan Qashqai at the Pinnacle of the Crossover Segment for 2025: An Icon Continuously Recognized for Excellence

Nissan Qashqai solidifies its global status as the pioneering crossover that redefined the crossover category. Since its initial launch in the Egyptian market, it has reshaped the segment, becoming the standard for safety, innovation, and the ultimate family experience. This leadership is built on its exceptional design and engineering standards, and the latest in electric drive and mobility technology, making it one of Nissan’s most successful and influential stories, shaping customer preferences in the region and around the world.

With the Qashqai’s launch last February, Nissan introduced a variety of powertrain options across the Qashqai lineup, including all-wheel drive (4WD), the innovative e-POWER technology, and internal combustion engines (ICE). Added to this is Qashqai’s strong track record of international recognition, five-star safety ratings, intelligent connectivity, and integrated modern technologies, which have made it the perfect balance between reliability and innovation. Within a short time in the Egyptian market, Qashqai secured a position among the Top 5 best-selling crossovers in its class.

The Nissan Qashqai was designed and built to be a quintessential success story. The Qashqai was awarded “Best in Class” by EuroNCAP in 2021, thanks to its excellence in adult and child occupant protection, safety assist technologies, and protection of vulnerable road users, cementing its position as the benchmark for integrated safety in its segment.

On the global awards stage, the Qashqai was named the “Most Reliable Car 2023” in the United Kingdom, reinforcing its status as a preferred choice for families and drivers. This high rating came from the consumer protection organization Which? after a comprehensive survey of 50,000 owners, where the Qashqai emerged as the top model in its class, achieving the highest reliability score.

In the same year in Australia, it won the title of “Australia’s Best Small SUV” at the prestigious Drive Car of the Year Awards. This honor came after it passed a series of comprehensive testing by a panel of expert judges, who praised the car’s ability to “redefine customer expectations of the small SUV segment thanks to its technology and safety features, plus a heap of usable space.” It also won the “Good Design” award, with the jury commending “the practicality offered by a small SUV” in addition to “the striking good looks and convenience features” as the main reasons for this recognition.

In 2024, the Qashqai won the title of “SUV of the Year” at the prestigious Company Car & Van awards, thanks to its modern technology and superior safety. Furthermore, its e-POWER technology set it apart from its competitors, earning it this title for its practical and intelligent advantages.

The string of accolades continued with the innovative e-POWER technology, as the Qashqai won the “Best Powertrain Accolade” at the News UK Motor Awards 2024. The judging panel, which included representatives from The Sun, The Sunday Times, and driving.co.uk, recognized the innovation of a drive system that offers an electric experience without the need for external charging, affirming Nissan’s leadership in the automotive industry’s electric transformation. Additionally, it was named the “Best British-Built Electrified Car for 2025” by Eco Car magazine.

Experts attributed this win to the outstanding performance and high efficiency provided by Nissan’s unique e-POWER technology.

Locally, the Nissan Qashqai won the “Best SUV” in its class award at the Egypt Car of the Year 2025 ceremony. This award reflects the continued success of Nissan Egypt, which has maintained its leading position in the Egyptian market throughout 2023 and 2024, driven by the success of key models led by the Nissan Sunny. This translates into customer trust and supports the sustainability of its success, thanks to its extensive distribution network and after-sales services.

The 2025 Qashqai continues to raise the bar with five-star safety standards, an advanced suite of sophisticated driver aids, and connectivity features, providing daily peace of mind on both urban and highway roads. It offers an integrated experience that combines practical space, smart storage solutions, comfort, and connected technologies. This balanced system of safety, family-friendly intelligence, and technology reaffirms the Qashqai as the ultimate benchmark in its class and embodies Nissan’s ongoing promise to deliver long-term value to customers in the Egyptian market.

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