realme continues to reinforce its commitment to the Egyptian market by delivering strong value and accessible pricing, even amid ongoing economic pressures while other smartphone brands are increasing their prices, realme continues to maintain competitive pricing. Without passing the full impact of market inflation onto consumers, the brand remains focused on offering feature-rich smartphones that balance performance, innovation, and affordability.
Within this context, realme introduced realme C85 Series in Egypt, available to buy now at a price of EGP 9,999, bringing advanced features and modern design to a highly competitive segment. Staying closely connected to its young, tech-savvy audience, the brand is extending the launch beyond retail through university collaborations across Cairo, giving students the opportunity to experience the device firsthand and test its durability in real-world use. This on-ground engagement reflects realme’s long-standing focus on youth empowerment and its belief in making advanced smartphone experiences accessible to the next generation.
realme C85 Series comes powered by Snapdragon 685 processor, designed to support smooth multitasking and responsive gaming throughout the day. The chipset delivers a 15% increase in CPU performance and a 25% boost in GPU performance, with an AnTuTu score exceeding 470,000 ensuring fluid operation across apps, entertainment, and daily usage.
Storage and memory capabilities further strengthen the device’s appeal, with configurations offering 8GB RAM and 256GB internal storage, supported by up to 24GB of Dynamic RAM. This combination provides ample space for content and applications, while maintaining fast and seamless performance even under heavy use.
realme C85 Series also introduces AI Edit Genie, an exclusive realme feature making its debut in this price segment. Designed to simplify photo editing, the tool allows users to enhance images effortlessly using simple prompts. Features include AI Eraser, which removes unwanted objects or people with a single tap, AI Ultra Clarity for transforming images into high-definition visuals, and AI Unblur, which sharpens action shots for clearer, more precise results.
The device adopts a Light Feather Design that combines comfort with a refined aesthetic. Available in black and blue, it features rounded, flagship-inspired contours that elevate its look and feel. Adding a dynamic touch, the Pulse Light system introduces nine intelligent light colors that respond to notifications and interactions, creating a distinctive and interactive user experience.
With the launch of realme C85 Series, realme continues to navigate rising market pressures while preserving affordability in Egypt. By combining competitive pricing, strong performance, youth-focused engagement, and segment-first features, the brand reinforces its position as a reliable and value-driven choice for Egyptian consumers seeking more from their smartphones without exceeding their budget.